CMO and Board Member
Brief info
Troels Skjelbo is a leader with extensive experience and top results in management, marketing, online sales/eCommerce, social media, dialogue marketing, and CRM. He has documented top results in online sales and service (e.g. Telenor, where he increased online sales three times larger than other channels and online share of sales best in class), successfully transformed and optimized online and marketing departments in four different companies, over 12 years of management experience (e.g. top 5% in the external survey of manager performance 4 years in a row), 11 years of experience in large companies (management, sales, online, CRM), 6 years of experience from CRM and online agencies (account direction, project management, online, strategic planning, 1:1 and CRM), extensive strategic and operational experience (with social media, content marketing, marketing automation, and data-driven marketing), and over 30 presentations at national and international conferences (on customer loyalty, CRM, customer experience, retail, and e-commerce).