What: NGH#9 When: September 7, 2017 @ 17:00-19:30 Where: Founders in Kødbyen The theme of NGH#9 will be “The Good, the Bad and the insight”. No, you don’t have to bring your poncho and Stetson – but our speakers will bring stories of something that did not work – but was made to work. To get…

If you spend the next three months implementing all the great takeaways from NGH#8 – SEO-backlinks, stronger CTA, the right marketing team, reduce risk at product launch and a fully automated code release process – you will have a 10,001 horsepower growth machine. Watch this video to get a very condensed walkthrough of a few highlights…

Back to Media Christian Holm, Co-founder, Peakon May 10, 2017 – Allotting time to automation instead of working on your product in the very early stages of a startup is not what most entrepreneurs do. But that is what Christian Holm and Peakon did, and it has saved a lot of time Christian Holm has been…

Back to Media Brian Kyed, Co-founder, Airtame May 10, 2017 – The possibility of booking a demo call with an employee has created significant growth for Airtame. Airtame used to have two calls to action on their website: “Sign up for our newsletter” – or “buy now”. But the company wanted a call to action that…

Back to Media Kristian Gundersen, Product Management and Growth Marketing, Graduateland May 10, 2017 – Risk may be an unavoidable part of doing business, but there are ways to be smart about which risks you take – and when you take them. Because wouldn’t you rather test things out a bit, before you put all of…

Back to Media Kasper Hove, Head of Online Marketing, Momondo May 10, 2017 – Faced with 24 markets and just one Online Marketing Manager, Danish growth superstar Momondo made a bold choice involving 10 interns and a lot of responsibility. In 2012 Momondo decided not to hire two experienced marketeers. Instead they picked 10 key markets and…

Back to Media Taylor Ryan, Head of Marketing, Geniebelt May 10, 2017 – The fact that Geniebelt has increased their referral traffic by 428 pct. in a year will probably make a few other Heads of Marketing feel a sting of jealousy. But not to worry – Taylor is very open about the tools and tricks…

Back to Media Morten Elk, CEO, SimpleSite May 10, 2017 – We all love tools – but a tool is just a tool if it isn’t used right. While it is a lot of fun to play with new tools, they only become more than playthings, if we use them in a smart way in processes. That is…

When: Thursday, June 22, from 16:00 – 19:00 Where: 24Labs ApS, Strandlodsvej 44, 3rd floor, 2300 Copenhagen S Get your ticket here. We are doing a break-out session from the regular NGH event – this time with a deep dive on data. We’re going to talk about data. Data is one of the key raw materials…

This is a growth hack that will practically over-night boost your website’s backlinks in a measurable way. It’s proven to be just one of MANY growth hacks that have allowed the construction project management software startup I work for, Geniebelt,  to boost traffic, get more leads, and increase relevant referral traffic from all over the…

“The Danish startup ecosystem is pretty unique in the way that events like Nordic Growth Hackers gather us all and feed the ecosystem with even more value. These takeaways could take years for us to discover on our own, and being open about our growth successes and failures benefits all of us,” says Geniebelt CTO…

What do Unity, Siteimprove and Tradeshift have in common? For one, their readiness to adjust their business models. Unity changed their focus from making games to making game technology. Siteimprove professionalized their recruitment process, and Tradeshift homed in on implementing their platform at customer level. At Nordic Growth Hackers #7 these and other impressive growth…

  In less than a year, Airtame nine-folded its number of units sold via Amazon, and OrderYOYO increased its customer base with 7500 % in 12 months. At Nordic Growth Hackers #6, four remarkable speakers gave a bunch of actionable tips on how to grow a customer base.     Yet again, Founders House in…

How can a fluffy thing like organizational culture be a growth hack? If you ask Klaus Nyengaard, investor and ex-CEO of Just Eat, the right culture is a prerequisite for scaling. And don’t forget about selling directly. The Nordic Growth Hackers #5 on January 28th 2016 brought new perspectives to growing digital companies. Cold beer…

We learned a lot on NGH#4. For example that change typically increases user engagement. Revisit Steffen Frølund’s talk about Bownty to get the point: http://nordicgrowthhackers.com/psychology-in-email-marketing-every-change-created-improvement-but-not-for-long-why/ So we changed the format a bit: On January 28th at NGH#5 we have decided to split the event into one long talk and then three “standard” talks + panel –…

No need to mention that the beers and pizza were plenty and high quality as usual. More importantly, so were the evening’s takeaways on how to use emails and push notifications to grow you digital start-up. Nordic Growth Hackers #4 focused on trying to engage users with a direct piece of communication. What to say?…

A great product is the ultimate growth hack. That sentence headlined this evening with cool experience, knowledge and growth hacks shared by another six speakers at the third Nordic Growth Hackers event. The pizzas & beer were insanely great as well! The Nordic Growth Hackers events are a great opportunity to share ideas and viewpoints…

Endomondo, GoMore, Jobindex, Admazely, Mofibo and Pine Tribe were great cases at Nordic Growth Hackers #2 on January 29th, 2015. After the success of NGH#1 in October 2014, this iteration had a lot to live up to. The event was once again held at Founders House, where the energetic start-up atmosphere provides an authentic background…

Lifetime value, churn and cohort analysis? You need tools to analyze increasing amounts of data when growth hacking. Here is a quick comparison of Excel, Google Spreadsheets and R along with examples of how we use data at Firmafon, including links to our source code. To do good growth hacks you need a general capability…

A jam-packed first Nordic Growth Hackers event took place on Wednesday, October 1st at the start-up collective Founders House in Copenhagen. The perfect location and atmosphere for the event initiated by SimpleSite. The tickets for the event were sold out in less than a week after the event was publicized. Could seem like an easy…

Improving conversions is easy. Improving long-term engagement is hard. It comes down to finding a well-defined proxy that contains lots of hard data and allows you to do fast experiments. We’ve been doing Conversion Rate Optimisation in SimpleSite for a long time and we have found a large number of wins in conversion from traffic to paying…

We were looking for our equivalent of Facebook’s “7 Friends in 10 days” as a proxy for long-term engagement. To our surprise, we found an interesting indicator that was not a threshold like “more than X edits is good”. Rather, the sum of interesting actions in the first three days predicts long-term behavior well. Every single edit in the…

At SimpleSite we use long-term metrics to re-evaluate old growth hacks. That paid off well on a video tutorial we implemented in our signup wizard. We wanted to provide ways to engage our users when they landed on our site after signing up for a trial and we had an idea that providing a video…